In 2007, Aly & AJ Michalka aimed to avoid the sophomore slump following their early success with Disney. Their strategic pivot towards a poppier electronic sound with their album 'Insomniatic' marked this change. They crafted hits like 'Potential Breakup Song,' which later evolved into a millennial anthem. With aspirations to define their independence, the duo released new music on their own label, aiming to retain their original fan base while embracing their growth beyond their Disney image, as they realize their past does not dictate their current artistic direction.
We thought, If we really want to hit mainstream radio, we have to go more in the electronic-pop space. That's why we wrote 'Potential Breakup Song' and 'Like Whoa.'
We've always felt like we were very much stuck in the past...but we're not Aly & AJ from the Disney Channel anymore.
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