The article discusses the rising prices of lobster rolls, focusing on a new offering from The Mark Clam Bar priced at $40. Lobster, once considered a common food, has become a luxury item over the years. The establishment, aimed at wealthy customers, features other high-priced items like a $46 shrimp cocktail and drinks up to $39 per glass. The piece highlights the evolving perception and commercialization of seafood, especially lobsters, which are now a symbol of indulgence rather than an everyday meal.
The Mark Clam Bar promises to deliver extravagant seafood, including a $40 lobster roll, appealing primarily to the affluent Upper East Side clientele.
While lobsters were once a common and cheap seafood option, their prices have surged due to increased demand and luxury branding, making them a rarity for many.
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