The NFL is actively pursuing the creation of professional flag football leagues for both men and women, with ten investor bids received before the deadline. NFL Commissioner Roger Goodell expressed enthusiasm for the initiative, highlighting the interest from potential investors, including notable firms like Alexis Ohanian's 776, TKO Group Holdings, and Ice Cube's partnership with Jeff Kwatinetz. The NFL sees flag football as a vehicle for expanding the sport's fanbase and fostering international growth, while also supporting its inclusion in the 2028 Olympics.
It's clear that there's a lot of interest in the pro flag league," Goodell said. "We have been getting bids on people who want to invest in that, either financially or invest in the operations of that, so we're hard at work and I expect there'll be progress soon.
Serena Williams, who is married to Ohanian, appeared at a panel at the NFL meetings on Sunday to address growth in women's sports.
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