"To increase the likelihood that 'read more' deep links appear for your site in Google Search, follow these best practices: Make sure content is immediately visible on the page to a human and not hidden behind an expandable section or tabbed interface."
"Avoid using JavaScript to control the user's scroll position on page load; for example, don't force the user's scroll position to the top of the page."
"If you make history API calls or window.location.hash modifications on page load, make sure you don't remove the hash fragment from the URL, as this breaks deep linking behavior."
Google has introduced best practices to help increase the visibility of 'read more' links in search results. These practices include ensuring content is immediately visible, avoiding JavaScript that controls scroll position, and maintaining hash fragments in URLs during page load. Following these guidelines can improve click-through rates from Google Search by encouraging the appearance of deep links for websites.
Read at Search Engine Roundtable
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