"We made vanilla, chocolate and coffee, and very quickly I realised I didn't like that. It bored me. Over the past 50 years, what has made me successful? Audacity."
"Unexpected flavour pairings became his signature, such as the famous Mogador - milk chocolate and passion fruit - or Ispahan, a best-seller combining raspberry, lychee and rose."
"What particularly annoys me is the lack of meaning. There's noise, but no meaning in the creation."
Pierre Herme, inspired by a desire to reinvent macarons, began his career at 14 in Parisian brands. He founded his brand in 1997, emphasizing unexpected flavor pairings. His first store opened in Tokyo, followed by Paris, leading to a global presence with 110 outlets. Herme attributes his success to audacity and expresses disdain for modern food trends lacking meaning. He enjoys cooking at home and has a passion for art collection, while holding significant roles in the pastry industry.
Read at The Local France
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