RAIN Notes: February 25

"Google has raised its AI-powered music generation offering by acquiring Producer AI, formerly known as Riffusion. It's an AI play, and will allow Google Labs users to generate full songs and lyrics from prompts. Producer AI is already connected to Google via its use of Lyria 3, a music model which is part of Google's DeepMind research laboratory."

"Australian podcast ad spending continued to climb in Q4, increasing 10% year-over-year. Spend in the retail industry increased 53%, with brands like Shopify, Chemist Warehouse, and 7-Eleven topping the list. Spend in Financial Services topped all industries this quarter with brands like Wise, CMC Markets, and Bankwest at the top."

Google has acquired ProducerAI, formerly Riffusion, to strengthen its AI-powered music generation platform. The acquisition integrates ProducerAI with Google's Lyria 3 music model and Gemini AI, enabling Google Labs users to generate complete songs and lyrics from text prompts through a conversational interface. ProducerAI will continue operating as a standalone service within Google's ecosystem. Additionally, Magellan AI released Australian podcast advertising benchmarks for Q4 2025, analyzing nearly 10,000 episodes. Results show Australian podcast ad spending increased 10% year-over-year, with retail advertising spending surging 53% and Financial Services leading all industries at $1.7M in spending. iHeartMedia and Charlamagne Tha God announced the fourth annual Black Effect Podcast Festival scheduled for April 25 at Pullman Yards in Atlanta.

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