Is your Roku TV spying on you? It's possible, but here's how to put a stop to it
Briefly

Streaming devices track user preferences, leading to loss of privacy and excessive targeted advertising. Many devices collect unnecessary data, contributing to filter bubbles and discomfort among users. Users can take steps to regain control by checking privacy settings, limiting ad tracking, using virtual private networks (VPNs), and being cautious with voice commands. Each of these strategies aims to reduce data collection and ensure a more secure streaming experience, allowing individuals to enjoy their favorite content without compromising their privacy.
Many streaming devices collect more than required; so much so that you essentially lose control of your privacy, fall into filter bubbles, and receive more targeted ads than expected.
Most streaming devices have privacy settings that allow you to control what data is collected and shared. Take the time to explore these settings and disable any tracking features that you're not comfortable with.
A virtual private network (VPN) can encrypt your internet traffic and mask your IP address, making it more difficult for streaming services and advertisers to track your activity.
Using strategies to mitigate data collection can help regain control over privacy while using streaming services.
Read at ZDNET
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