Did you know there's an SF Fashion Week?
Briefly

The standout talent was Innayat's Label, whose Indian pieces showed significant technical detail in jeweling, hems, printed fabrics, and gown construction. My friend and designer Paul Gallo loved a draped and jeweled ombre evening look in black, white, and gold. I had several favorites, but just the silhouette on a beautiful mustard-colored finale wedding gown I found pretty extraordinary.
But who even cares how legit SF Fashion Week is because as I said, I live in the land of denim and hoodies. If you gave me a runway filled with trash bag couture I'd probably attend front row. Thankfully for me, the show I went to Saturday had literally only a front row - it was on the second floor of the James Bong building downtown, and it lacked a lot in planning and execution.
I should be clear though that a week is seven days and this event was not. Among the four days I counted here, only two advertised runway shows. The worldwide garment industry at one point needed fashion weeks in order to maintain production schedules; buyers snatched up entire collections from the runway and ran huge orders in their department stores.
San Francisco rejects style codes and formalwear. Fashion for us means navigating a sea of denim and hoodies on a daily basis, and in that way, it's valid to question whether SF even needs an official fashion week.
Read at Medium
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