"Don't let the unassuming names mislead you. These three products actually harbor some unique traits. The Light Straight (and multi-styler, which I'm going to just call the Light Straight from here on), for instance, uses infrared light to help generate the heat required to style your hair. Meanwhile, the LED Face Mask is different from those made by companies like Dr. Dennis Gross, Omnilux, Therabody and Shark."
"Not only do they appear supple, but they also seem to be transparent, with bulbs and wires you can see inside. In some of the images that the company provided, the masks are completely awash in red as the lights are on. In others, only parts of it are red. One of them even shows the masks sitting in a little carrying case and they almost look like wireless earbuds."
L'Oréal revealed three beauty-tech devices at CES 2026: the Light Straight + Multi-styler, an LED Face Mask, and an LED Eye Mask. The Light Straight uses infrared light to generate the heat required to style hair. The LED Face Mask is ultra-thin, flexible silicone and differs from hard-shell competitor masks by conforming to the face. The LED Eye Mask appears supple and partially transparent, with visible bulbs and wiring and images showing areas illuminated red. The masks are designed for short, timed sessions and the face mask was developed in collaboration with LED solutions company iSmart.
Read at Engadget
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