""The main reason is because part of what makes In-N-Out and the experience so special is the interaction and the customer service that we're able to give, the smile, the greeting, that warmth and feeling that culture, and so the mobile ordering will definitely take a piece of that away and there's also the freshness factor.""
""Snyder-Ellingson inherited the burger chain from her grandparents.""
In-N-Out's president, Lynsi Snyder-Ellingson, confirmed that the burger chain has no plans for mobile ordering. She emphasized that the unique customer experience, characterized by personal interaction and service, is integral to the brand. Snyder-Ellingson noted that mobile ordering would detract from the warmth and culture that defines In-N-Out. Additionally, she highlighted the importance of food freshness, which could be compromised by digital ordering methods. The company remains committed to maintaining its traditional service model.
Read at ABC7 Los Angeles
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