How one of TikTok's top earners pivoted to pop stardom - and finally got taken seriously
Briefly

Addison Rae, a prominent TikTok star, faced considerable criticism following her debut single 'Obsessed', which was deemed lackluster by critics. Rather than fading away after a poor reception, Rae has transformed her public image and achieved success in the music realm, culminating in the release of her album 'Addison', which garnered positive reviews. By engaging with recognizable artists and shifting her strategy, Rae has positioned herself as a formidable presence in the music industry, earning her the title of the newest pop sensation.
Rae's debut single was panned and critics doubted her transition from influencer to artist. However, four years later, her new album received widespread acclaim.
Despite initial backlash, Rae has rebranded herself as a significant player in the music industry, collaborating with renowned artists and receiving praise from critics.
Read at Business Insider
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