Mark Kolski, who owns a vintage-inspired workwear brand named As Ever, found his life disrupted when Meghan Markle unveiled her cooking and lifestyle brand also called As Ever. The situation sparked a mix of confusion and media attention, pushing Kolski to delve into trademark law and seek legal advice. As a result of this unexpected publicity, his brand gained thousands of new Instagram followers. This incident also adds to the challenges facing Meghan as she develops her lifestyle brand, following prior trademark application struggles.
Mark Kolski, owner of a vintage-inspired workwear brand named As Ever, faced confusion and legal dilemmas when Meghan Markle launched her cooking brand with the same name.
Kolski's day was disrupted by numerous messages about the Duchess of Sussex's use of his brand's name, igniting a flurry of media speculation.
After learning about trademark law, Kolski consulted a lawyer to understand his rights, as his brand gained new followers amidst the chaos.
This situation reflects Meghan Markle's ongoing challenges in establishing her lifestyle brand, following setbacks with a previous venture named American Riviera Orchard.
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