"Snapchat's 'Place Loyalty' feature allows users to see their ranking among the most frequent visitors to a location, rewarding them with badges based on their visit frequency."
"Users in the top 25% of visitors to a place will see their ranking on Snap Map, with options to share their achievements with others."
"The introduction of the 'Place Loyalty' feature is part of Snapchat's strategy to enhance user engagement and encourage sharing of loyalty badges on social media."
Snapchat has introduced a 'Place Loyalty' feature that displays user rankings based on their visit frequency to locations on Snap Map over the past year. Users in the top 25% can see their ranking and share it, with gold, silver, and bronze badges awarded for the top 1%, 10%, and 25% of visitors, respectively. This feature aims to boost user engagement and encourage sharing on social platforms. Snap Map has evolved since its 2017 launch, now serving as a tool for discovering local hotspots, and has over 400 million monthly active users.
Read at TechCrunch
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