"Snapchat users created close to 2 trillion snaps in 2025, averaging about 5.5 billion distinct snaps per day and about 63,000 each second."
"With about 474 million daily users, that averages to more than 11 snaps per user each day, reflecting how often people capture moments to connect."
"Snap reported 946 million monthly users in its most recent earnings report, inching closer to its long-term goal of reaching 1 billion users."
In 2025, Snapchat users created close to 2 trillion snaps, averaging about 5.5 billion snaps per day. With approximately 474 million daily users, this equates to over 11 snaps per user daily. The data reflects user engagement on the platform, which has been operational for nearly 15 years. Snap reported 946 million monthly users, inching closer to its goal of 1 billion. The company previously shared that users sent over 1 trillion selfie snaps in 2024.
Read at Engadget
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