The article emphasizes the importance of actively engaging with comments on LinkedIn posts, viewing them as potential leads. By studying the profiles of commenters, understanding their interests, and responding thoughtfully, businesses can cultivate meaningful relationships. High-energy replies encourage continued conversation, adding value to interactions while also creating a conducive environment for future communications. The article suggests transitioning from public comments to private messages when appropriate, ensuring a personalized approach to outreach that avoids generic messages.
Your latest LinkedIn post attracted comments. Now what? If you just hit like and move on, you miss valuable opportunities to connect.
Someone taking time to comment on your post signals interest in your message. This person could become your next client.
Before you respond, check who commented. Study their profile and posts. Look for signs they match your ideal customer profile.
Your responses set the tone for future interactions. Thank them properly for engaging and ask a specific question about their experience.
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