5 red flags to look for in a business partner
Briefly

Going into business can be a thrilling venture, but it also poses substantial risks, especially regarding co-founder relationships. Dr. Matthew Jones, an expert in startup psychology, warns that conflict among business leaders can jeopardize the company's existence, potentially leading to lawsuits or business closure. To mitigate risks, he advises prospective co-founders to engage in open discussions about their values and specifics before committing. He encourages working on a trial project first and is particularly cautious of blending personal relationships with business partnerships, highlighting that only those aware of the potential challenges can succeed.
Going into business with someone can be exciting, but it also comes with significant risks that require careful consideration of co-founder compatibility.
A co-founder breakup can present an existential threat to the company, leading to potential lawsuits and the complete shutdown of the business.
Dr. Matthew Jones emphasizes the importance of understanding personal values and avoiding communication mistakes before committing to a business partnership.
Choosing the right business partner from the start is crucial to avoiding years of financial and emotional pain.
Read at Business Insider
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