In recent months, broadband service providers have revamped their customer experience efforts, introducing notable features like service guarantees and price locks. Spectrum by Charter led with a comprehensive customer commitment plan featuring same-day technician visits, outages notifications, money-back guarantees, and fast broadband services. Subsequently, AT&T introduced its guarantee, which includes automatic bill credits for service interruptions and assurance of no hidden fees. These initiatives reflect a broader trend among providers to prioritize customer satisfaction and reliability in their service offerings.
If we are charging for a service, it should work all the time; if it doesn't, our customers should trust that we'll make it right.
The AT&T Guarantee includes pledges such as automatic bill credits for service interruptions and the commitment to provide the best deals for smartphones.
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