Zoom's new webinar capabilities with up to one million participants reflect the growing demand for large-scale virtual events, offering flexibility for organizations in various sectors.
Smita Hashim, Zoom's chief product officer, emphasized that the enhancements provide event organizers the ability to host interactive experiences at an unprecedented scale.
The pricing structure for these webinars highlights the escalating costs, with a one-time webinar for a million attendees priced at $100,000, compared to $9,000 for 10,000.
This evolution in Zoom's offerings follows the platform's key role in political fundraising, notably for events showcasing capabilities that cater to massive audiences.
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