Apple is trying to pull back on the spending side of its streaming service, despite its well-deserved reputation for generous budgets.
Apple's streaming service faces the challenge of not having a significant viewership despite favor among critics and watchers, prompting the need to control spending.
Apple, known for lavish spending in Hollywood, is reevaluating budget control, exemplified by the $20 million per episode cost for 'Severance' pointing to overspending concerns.
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