"A smidge over three years ago, OpenAI threw the rest of the tech industry into chaos. When ChatGPT launched, even billed as a "low-key research preview," it became immediately clear that OpenAI was showing the world a new way of computing. Lots of other companies, most notably Google, had to immediately scramble to catch up as AI took over the world. Now it's OpenAI doing the scrambling."
"The questions facing OpenAI, and the rest of the companies betting big on LLMs, are increasingly focused on whether LLMs are even the right technology to deliver what the boosters have promised. Language, after all, is not the same thing as intelligence. But let's just say, for the sake of argument, that this is as good as the tech is ever going to get. What products are left to build? And who's going to build them?"
OpenAI declared a 'code red' and plans to refocus on its most important products to respond to competition from Google's Gemini and other rivals. The company faces pressure to define what 'making ChatGPT better' actually entails and which product directions will deliver real value. Samsung introduced a trifold phone prompting debate about usefulness, while Apple continues to experience executive turnover after design boss Alan Dye left for Meta. The industry is reevaluating whether large language models are the right technology to achieve promised intelligence. Questions remain about what products remain to be built and which companies will build them.
Read at The Verge
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