Ahead of the Tokyo E-Prix, Nissan unveiled a limited-edition livery reinterpreting its Sakura theme through an 8-bit lens, designed by Kentaro Yoshida. This design not only showcases aesthetic innovation but also serves as a tribute to Japanâs gaming culture, transforming the car into a vibrant canvas. The livery reflects Tokyo's digital pulse, combining elements of retro video games with cutting-edge electric motorsport. It embodies the cultural significance of the cherry blossom while pushing the creative boundaries of automotive design. The release of the NISMO Electric Racer Tokyo game complements this initiative, solidifying Nissan's connection to modern gaming.
The cherry blossom, traditionally delicate and ephemeral, now blooms in an electric arcade-inspired interpretation, reflecting both speed and nostalgia.
By tapping into Japan's legacy in the gaming world and the neon-soaked atmosphere of Tokyo's streets, the new look transforms the race car into a kinetic canvas.
The livery doesn't just reference pixel artâit celebrates it, with blocky graphics, saturated tones, and visual motifs reminiscent of vintage consoles and 80s game cabinets.
Kentaro Yoshida's design is more than a visual overhaul; itâs a cultural crossover that connects gaming heritage, motorsport innovation, and Japanese identity.
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