Tourism had a record-breaking 2025 everywhere but the U.S., report finds, as international visitor numbers plummet by the millions | Fortune
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Tourism had a record-breaking 2025 everywhere but the U.S., report finds, as international visitor numbers plummet by the millions | Fortune
"Global travel last year added a record $11.6 trillion to the economy, with tourism's worldwide value accounting for almost 10% of global GDP, marking it as one of the fastest-growing sectors."
"North America ended the year as the slowest-growing region for tourism, with the industry's economic value growing only 1% compared to 2024, primarily due to a 5.5% drop in international visits to the U.S."
"Surveys have shown that 46% of travelers reported being less likely to visit the U.S. in 2025 due to the policies of the previous administration, which included tightened visa requirements."
"The administration's immigration crackdown and reports of violent clashes in American cities have contributed to a negative perception of the U.S. as a travel destination."
Global tourism reached a record $11.6 trillion, contributing nearly 10% to global GDP. However, the U.S. experienced a 5.5% drop in international visitors, making it the slowest-growing region for tourism. Factors contributing to this decline include tightened visa requirements and negative perceptions linked to the previous administration's policies. Surveys indicate that many travelers are deterred from visiting the U.S. due to these issues, impacting its appeal as a destination.
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