"Approximately $1.76 billion is expected to be bet on Super Bowl LX with U.S. sportsbooks, a nearly 27% year-over-year increase, according to the American Gaming Association. The projected figure, which the AGA said would be a record, includes only wagers with U.S. legal sportsbooks, which operate in 39 states and the District of Columbia. The AGA used publicly reported numbers from state gaming regulators to create its estimate, which is in line with others."
"This will be the second Super Bowl for Kalshi, a leading prediction market that, along with other operators, has risen to prominence. Prediction markets are federally regulated and allow customers to trade on the yes/no outcome of events, including sports, similar to stocks. More than $79 million was traded on the winner of the AFC Championship Game last week at Kalshi."
Approximately $1.76 billion is expected to be wagered on Super Bowl LX with U.S. sportsbooks, representing a nearly 27% year-over-year increase and a projected record for legal U.S. sportsbooks operating in 39 states and the District of Columbia. The Sports Betting Alliance estimated $1.71 billion in wagers, while some analysts forecast a decline; one equity research analyst projects a 2% year-over-year drop, citing weaker storylines and pressure from prediction markets. Prediction markets like Kalshi are federally regulated, have grown in prominence, and recently saw more than $79 million traded on an AFC Championship outcome. Betting volume remains strong in major markets such as New York.
Read at ESPN.com
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