Adopting a system of assigned and premium seating is part of an ongoing and comprehensive upgrade for customers, Southwest President and CEO Bob Jordan said, adding that research shows passengers overwhelmingly prefer an assigned-seat system like that used by other carriers.
Southwest unveiled the dramatic shifts in how it does business as it announced financial results for the second quarter, showing net income of $367 million on record operating revenues of $7.4 billion.
Southwest said it received five Boeing 737-8 MAX planes in the second quarter while retiring seven older Boeing planes.
Southwest had ordered 58 Boeing 737-8 MAX planes for 2024; it now expects to receive around 20 of the aircraft this year. Southwest says it's carrying passengers in record numbers.
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