The MSNBC news network will rebrand as My Source News Opinion World, abbreviated as MS NOW, following its corporate separation from NBC News. The logo will no longer feature NBC's peacock symbol, and this change is set to take effect later this year. This rebranding was mandated by NBC Universal after the spinoff of several cable networks into a new entity known as Versant. Despite the name change, MSNBC leadership confirmed that the network's editorial stance will remain consistent, allowing it to chart its own future as an independent organization.
The MSNBC news network will change its name to My Source News Opinion World, becoming MS NOW, to establish independence from NBC shortly after a corporate spinoff.
NBC Universal ordered the name change following its decision to spin off several cable networks, including MSNBC, into a new company called Versant.
MSNBC has assured staff that, despite the name change, the network's editorial direction will remain unchanged as they build a modern newsgathering organization.
The MSNBC President stated that the decision for the name change was made with significant debate, emphasizing the challenge for employees to adjust to the new identity.
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