Monopoly Go ad brings back Will Ferrell as Mr Monopoly wrapped in a lot of 90s TV sitcom nostalgia
Briefly

Monopoly Go has launched a new ad campaign called The Dice Life, featuring Will Ferrell voicing Mr. Monopoly in 90s sitcom-inspired vignettes. Creative agency Omelet partnered with Scopely to create this homage, including an original theme song influenced by beloved 90s TV shows. In addition to the campaign, Monopoly Go is collaborating with Marvel for The Fantastic Four: First Steps, introducing new characters and mini-games. The brand is also gearing up for future events, including the next Treasures Event, following recent in-game activities.
The Dice Life ad campaign features a star-studded cast with Will Ferrell voicing Mr. Monopoly, celebrating 90s sitcoms and family dynamics over board game play.
Creative agency Omelet collaborated with Monopoly Go developer Scopely to craft an homage to 90s TV shows, complete with a themed original song.
The summer has been busy for Monopoly Go, which recently launched a new collaboration with Marvel's The Fantastic Four: First Steps, introducing characters and events.
Monopoly Go is set to bring new mini-games and collectibles through the Marvel collaboration, along with excitement around the upcoming Treasures Event.
Read at VG247
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