In 2025, advertising for gambling is ubiquitous, while indie developer Dan DiIorio faced challenges with his game, Luck Be A Landlord, which was flagged for gambling themes. Despite the game not involving real currency or microtransactions, Google decided to remove it globally over a rating discrepancy regarding gambling content. DiIorio's struggles underscore the difficulty indie developers face when navigating platforms that misinterpret the nature of their games, leading to potential negative effects on their visibility and sales.
"I think it can negatively affect indie developers who are trying to navigate these strict policies, especially when dealing with larger platforms that may misinterpret their content."
"Luck Be A Landlord does not include any real-world currency gambling or microtransactions, yet Google's assessment led to its removal due to perceived gambling themes."
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