Disney is forming a new Office of Technology Enablement to explore applications of AI and mixed reality across its divisions, enhancing consumer experiences.
The creation of this group underscores our dedication to exploring the exciting opportunities and navigating potential risks associated with AI and XR technology.
The office will ensure that various projects at Disney align with the broader company strategy while allowing divisions to work on fast-moving tech projects.
Disney aims to capitalize on emerging technologies like augmented reality, virtual reality, and mixed reality by integrating them into their content and experiences.
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