"After 30+ years as a designer, I've seen a lot. Trends come and go. Tools evolve. But there's one thing that never changes: designers neglect their own portfolios. I get it. I've done it too. You're deep in client work. You're hustling on social media trying to get eyes on your business. You're in the trenches, doing the actual work that pays the bills. Your portfolio? That's tomorrow's problem."
"Your portfolio is your calling card. It's how clients find you. It's how they decide whether to reach out. And if it doesn't exist - or worse, if it's outdated - you're invisible. But here's the good news: Your portfolio doesn't need to be perfect. It doesn't need the flashiest animations. It doesn't need every project you've ever touched. It doesn't need to win awards."
Designers commonly delay or over-tweak their portfolios while focused on client work and social media. Portfolios that never launch or remain outdated leave designers invisible to potential clients. Portfolios do not require perfection, flashy animations, or every past project. Portfolios must be live, fast, and clearly present the designer's best work. Clean layouts and generous white space help work breathe. Fast loading prevents visitor bounce. Simplicity and intentional design choices outperform heavy graphics and sluggish animations. Showing personality within a lean, performant presentation attracts clients and supports professional visibility.
Read at Medium
Unable to calculate read time
Collection
[
|
...
]