Forget 4 a.m. wakeups-sleep is the new status symbol as CEOs adopt Gen Z 'sleepmaxxing' mindset
Briefly

Peter Barsoom, CEO, shifted from sleeping few hours to valuing six to eight hours a night, reflecting a major perspective change. The global sleep economy is valued at over $500 billion, as sleep products gain popularity. Many executives, including Daniel Ramsey, recognized prior beliefs in hustle culture that minimized sleep. Today, Ramsey tracks his sleep and emphasizes the importance of rest for effective leadership and improved health, moving away from outdated notions of success tied to sleep deprivation.
CEO Peter Barsoom reflects on his past mindset towards sleep, stating, "Sleep was something you did when you retired," before changing to valuing six to eight hours nightly.
The global sleep economy exceeds $500 billion as people invest in sleep technology and products, making rest a wellness priority and status symbol.
Daniel Ramsey notes the past glorification of minimal sleep among executives, saying, "People now know that that's not the way to actually have success long term."
Emphasizing leadership over micromanagement, Ramsey shares his approach to sleep, stating, "I've found that when you focus on sleep and longevity and health, these things become easier."
Read at Fortune
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