The article discusses the personal and financial toll of pursuing wellness amidst a growing industry that capitalizes on health fears. The author shares her own experiences after being diagnosed with inflammatory bowel disease, leading her down a path of excessive research and costly wellness solutions. Despite her struggles, she notes that the wellness market continues to thrive, driven by Americans longing for better health through both legitimate and dubious treatments. The growing expense of wellness, surpassing even pharmaceuticals, illustrates the industry's powerful influence on consumer behavior.
The wellness industry tells Americans that no matter their condition, there's always some treatment they should be buying, fueling an insatiable quest for optimization.
Every year, the average American spends over $6,000 on wellness, a growing phenomenon that now outpaces even pharmaceuticals, reflecting deep-seated desires for health and control.
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