Netflix's head of ad sales departs amid strong earnings reportNetflix is focusing on growing its ad business, with ad-supported tier signups taking up 45% and an in-house ad tech platform planned for 2025.
Netflix Sued Over Alleged Backroom Deal With Meta to Stand Down on StreamingMeta's streaming platform Facebook Watch was initially intended to enhance user data for ad targeting but ultimately faced a shutdown.
Netflix's head of ad sales departs amid strong earnings reportNetflix is focusing on growing its ad business, with ad-supported tier signups taking up 45% and an in-house ad tech platform planned for 2025.
Netflix Sued Over Alleged Backroom Deal With Meta to Stand Down on StreamingMeta's streaming platform Facebook Watch was initially intended to enhance user data for ad targeting but ultimately faced a shutdown.
AI will reshape the business world - here's where it's hitting first: Chart of the WeekArtificial intelligence's transformative power will change the world gradually, starting with the ad business.
TikTok's potential U.S. ban stirs marketers, spurs contingency planningA potential ban on TikTok in the U.S. could significantly impact its ad businessThe fate of TikTok in the U.S. depends on Senate decision and ByteDance's reaction