#advertising-fairness

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#ai-in-marketing
Marketing tech
fromAcast
4 days ago

AI Governance Isn't a Barrier: It's Marketing's Growth Engine | Adspeak

AI is transforming marketing by enabling innovation through governance, clean data, and balancing automation with human creativity.
Marketing tech
fromEMARKETER
4 days ago

Visible AI in marketing is four times more likely to cost brands trust than build it

Consumers are four times more likely to trust brands less when they notice AI-generated content in marketing.
Marketing tech
fromAcast
4 days ago

AI Governance Isn't a Barrier: It's Marketing's Growth Engine | Adspeak

AI is transforming marketing by enabling innovation through governance, clean data, and balancing automation with human creativity.
Marketing tech
fromEMARKETER
4 days ago

Visible AI in marketing is four times more likely to cost brands trust than build it

Consumers are four times more likely to trust brands less when they notice AI-generated content in marketing.
Law
fromDigiday
1 day ago

Creator scandals have turned morality clauses into brands' go-to exit strategy

Brands use morality clauses to terminate partnerships with creators when they become liabilities, allowing unilateral power without explanation.
#meta
fromFuturism
10 hours ago
Privacy professionals

Huge Group of Experts Warns Meta That Its Pervert Glasses Will Enable Terrible Crimes

fromABA Journal
3 days ago
Social media marketing

Facebook, Instagram pulling ads from lawyers looking for plaintiffs ... to sue them

Privacy professionals
fromFuturism
10 hours ago

Huge Group of Experts Warns Meta That Its Pervert Glasses Will Enable Terrible Crimes

Meta's Ray-Ban AI glasses face backlash for privacy violations and plans for facial recognition technology, prompting outrage from civil rights groups.
Marketing tech
fromQuartz
17 hours ago

Meta expected to surpass Google as top digital ad platform

Meta is projected to surpass Google as the leading digital advertising business in 2023, marking a significant shift in the market.
Law
fromwww.bbc.com
3 days ago

Meta pulls Facebook ads recruiting for social media addiction lawsuits

Meta has removed law firm ads related to social media addiction, stating it won't allow profit from harmful claims.
Artificial intelligence
fromArs Technica
17 hours ago

Meta spins up AI version of Mark Zuckerberg to engage with employees

Meta launched an AI assistant and chatbots based on celebrities, allowing users to create their own AI characters amid concerns over child safety.
Marketing
fromThedrum
5 hours ago

A Blueprint for the Future of TV Advertising

Clichés, assumed wisdom, best practices, and dogma hinder innovation in the media industry, necessitating courage and creativity for future success.
Digital life
fromMarTech
15 hours ago

AI search adoption splits along income lines | MarTech

AI search adoption varies significantly by household income, revealing a growing digital inequality in access to information and decision-making tools.
Silicon Valley
fromThe Nation
22 hours ago

The Death of an AI Whistleblower

Suchir Balaji, a whistleblower against OpenAI, claimed the company violated copyright laws by using vast amounts of internet data for its AI models.
Silicon Valley food
fromwww.businessinsider.com
1 day ago

This TikTok vigilante is calling out what he says are obnoxious influencers and getting legal threats

Jay became a prominent influencer critic after mocking entitled influencers, helping to grow his family's snack brand on TikTok.
US politics
fromwww.theguardian.com
1 day ago

The Guardian view on AI politics: US datacentre protests are a warning to big tech | Editorial

Voters across the political spectrum are uniting against big tech's influence, particularly regarding AI datacentres and their environmental impact.
#tiktok
Social media marketing
fromWWD
2 hours ago

Beauty Brands Are Heavily Reliant on Paid Content for TikTok Growth, Data Shows

Paid content significantly drives TikTok views growth for beauty brands, with most top brands relying heavily on sponsored content.
Social media marketing
fromWWD
2 hours ago

Beauty Brands Are Heavily Reliant on Paid Content for TikTok Growth, Data Shows

Paid content significantly drives TikTok views growth for beauty brands, with most top brands relying heavily on sponsored content.
Tech industry
fromThe Motley Fool
1 day ago

Bull vs. Bear: Is Meta Platforms a Buy or Sell? | The Motley Fool

Meta Platforms is experiencing a divergence between operational performance and stock performance, leading to mixed investor sentiment.
Fundraising
fromFast Company
3 days ago

Phoebe Gates and the contentious debate over fair pay for influencers

Expectations for budget management differ for founders based on their family wealth, as seen in the case of Phoebe Gates.
#artificial-intelligence
Marketing tech
fromDigiday
18 hours ago

Why marketing is now the operating system for growth

Artificial intelligence is transforming marketing into a central growth engine, influencing brand perception for both humans and automated systems.
Marketing tech
fromMiami Herald
17 hours ago

3 ways PR teams can understand how AI sees their brand

AI is transforming brand discovery and evaluation, necessitating new strategies for understanding brand narratives in AI-generated content.
Business intelligence
fromFairbanks Daily News-Miner
3 days ago

Why AI Search Matters for Clients. How Brands Can Gain More Visibility, More Trust, and Better Conversion With the Right Strategy

AI Search is crucial for business growth, impacting customer acquisition, brand trust, and visibility in a digital landscape.
Marketing tech
fromDigiday
18 hours ago

Why marketing is now the operating system for growth

Artificial intelligence is transforming marketing into a central growth engine, influencing brand perception for both humans and automated systems.
Marketing tech
fromMiami Herald
17 hours ago

3 ways PR teams can understand how AI sees their brand

AI is transforming brand discovery and evaluation, necessitating new strategies for understanding brand narratives in AI-generated content.
#youtube
Marketing tech
fromBGR
3 days ago

YouTube Claims It Isn't Testing 90-Second Unskippable Ads - But Users Say Otherwise - BGR

YouTube is facing backlash for introducing longer unskippable ads, with users reporting 90-second ads despite the company's denial of such formats.
Marketing tech
fromBGR
3 days ago

YouTube Claims It Isn't Testing 90-Second Unskippable Ads - But Users Say Otherwise - BGR

YouTube is facing backlash for introducing longer unskippable ads, with users reporting 90-second ads despite the company's denial of such formats.
#social-media
Social media marketing
fromHealthline
3 days ago

Influencers May Share Misleading Information About Prescriptions

Social media influencers promoting prescription drugs often share misleading information, complicating audience recognition of promotional intent.
Social media marketing
fromHer Campus
4 days ago

They Knew, They Didn't Care, & We Are All Paying For It

Social media platforms like Instagram have been found liable for mental health damage to young users, with internal documents revealing harmful strategies targeting teens.
Digital life
fromwww.dw.com
1 day ago

Does age verification for social media help protect kids?

Governments are implementing age limits on social media to protect minors, but experts question the effectiveness of such measures.
Digital life
fromThe New Yorker
4 days ago

What the Verdict Against Meta and Google Says About the Way We Live Now

A California jury found Meta and Google liable for a woman's addiction to social media, marking a significant shift in legal accountability for tech companies.
Social media marketing
fromHealthline
3 days ago

Influencers May Share Misleading Information About Prescriptions

Social media influencers promoting prescription drugs often share misleading information, complicating audience recognition of promotional intent.
Social media marketing
fromHer Campus
4 days ago

They Knew, They Didn't Care, & We Are All Paying For It

Social media platforms like Instagram have been found liable for mental health damage to young users, with internal documents revealing harmful strategies targeting teens.
fromwww.dw.com
6 days ago
Media industry

Stop blaming Big Tech. Start rebuilding journalism

Fighting Big Tech for compensation is not the main battle for journalism's survival; rebuilding trust and embracing technology is essential.
Parenting
fromComputerWeekly.com
6 days ago

Tech can't wait for regulation to protect children online | Computer Weekly

Harmful online content for children results from profit-driven algorithms, not parenting or education failures.
Privacy professionals
fromRoute Fifty
17 hours ago

Getting privacy policy right in a competitive digital economy

State and local leaders aim to balance privacy protection with economic competitiveness, as inconsistent privacy laws can hinder business operations and consumer trust.
#retail-media
Marketing
fromDigiday
2 hours ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromModern Retail
1 day ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromDigiday
2 hours ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromModern Retail
1 day ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
#openai
fromExchangewire
22 hours ago
Marketing tech

Digest: OpenAI Lowers Minimum Spend for Ads Pilot; Meta Pulls Ads Over Addiction Lawsuits; YouTube Tests 90-Second Unskippable Ads Amid CTV Push

Artificial intelligence
fromAxios
11 hours ago

OpenAI rips Anthropic, distances itself from Microsoft

OpenAI's partnership with Amazon Web Services is driving significant demand from enterprise customers, enhancing distribution capabilities beyond Microsoft.
Marketing tech
fromExchangewire
22 hours ago

Digest: OpenAI Lowers Minimum Spend for Ads Pilot; Meta Pulls Ads Over Addiction Lawsuits; YouTube Tests 90-Second Unskippable Ads Amid CTV Push

OpenAI launches an Ads Manager and reduces minimum spend, while Meta removes ads related to social media addiction lawsuits amid legal pressures.
Law
fromArs Technica
13 hours ago

IBM folds to Trump anti-DEI push, admits no misconduct but pays $17M penalty

IBM settled for over $17 million while denying any wrongdoing related to its DEI programs.
#ftc
fromAol
1 day ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

fromAol
1 day ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

fromAol
1 day ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

fromAol
1 day ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

Marketing
fromForbes
12 hours ago

Creator Marketing's $500 Billion Blind Spot In Video Advertising

Brands treat creator marketing as sponsorships rather than media investments, limiting its growth potential despite significant market opportunities.
Privacy professionals
fromSecurityWeek
17 hours ago

BrowserGate: Claims of LinkedIn 'Spying' Clash With Security Research Findings

LinkedIn allegedly scans users' computers to collect data on browser extensions, raising concerns about corporate espionage.
fromTechCrunch
1 day ago

X says it's reducing payments to clickbait accounts | TechCrunch

Bier stated, 'It became abundantly clear: flooding the timeline with 100 stolen reposts and clickbait everyday crowded-out real creators and hurt new author growth.' He emphasized that X will not compensate for manipulation of the program or its users.
Social media marketing
#ai
Marketing
fromFast Company
4 days ago

Brands vs. bots: CMOs, ad agencies tell all about what they've learned marketing to our new AI overlords

AI content generation tools are emerging, but effective brand management and communication strategies are crucial for success in the evolving landscape.
Marketing tech
fromAol
18 hours ago

3 ways PR teams can understand how AI sees their brand

AI is reshaping brand perception, requiring PR teams to understand AI-generated narratives for effective communication strategies.
Marketing
fromFast Company
4 days ago

Brands vs. bots: CMOs, ad agencies tell all about what they've learned marketing to our new AI overlords

AI content generation tools are emerging, but effective brand management and communication strategies are crucial for success in the evolving landscape.
Marketing tech
fromAol
18 hours ago

3 ways PR teams can understand how AI sees their brand

AI is reshaping brand perception, requiring PR teams to understand AI-generated narratives for effective communication strategies.
Digital life
fromCbsnews
1 day ago

Is your phone listening to you?

Phones are not listening to conversations; targeted ads are based on user behavior and interests.
Marketing tech
fromThedrum
2 hours ago

LoopMe Joins Ad Net Zero, Furthering Commitment to a Sustainable Advertising Ecosystem

LoopMe joins Ad Net Zero to promote sustainability in advertising and reduce carbon emissions across its operations.
Privacy professionals
fromEngadget
12 hours ago

Meta warned by dozens of organizations that facial recognition on its smart glasses would empower predators

Civil rights organizations urge Meta to abandon facial recognition in smart glasses due to risks of empowering stalkers and predators.
fromwww.theguardian.com
19 hours ago

Elon Musk's X cuts payments to users who post clickbait

Nikita Bier stated that aggregators had their payouts reduced by 60% and that total will be reduced by a further 20%. He emphasized that flooding the timeline with 100 stolen reposts and clickbait every day crowded out real creators and hurt new author growth.
Social media marketing
Marketing
fromAdExchanger
2 hours ago

When Last Touch Is By Ear; Drip Pricing, Named For The Torture Method | AdExchanger

Programmatic audio includes in-store audio, which can influence sales but faces challenges with attribution and customer listening habits.
#influencer-marketing
fromBloomberglaw
3 days ago

CNN Stuck With Suit Challenging Use of Online Tracking Tools

Lead plaintiff Anthony D'Antonio established he suffered a concrete injury sufficient to establish standing to sue in federal court, according to Judge Victor Marrero.
Privacy professionals
Social media marketing
fromBGR
2 days ago

Here's How Facebook Decides What Ads To Show You (And How To Change Them) - BGR

Facebook collects user data to personalize ads based on activity and interests.
fromInc
1 day ago

Why 'Brilliant' Marketing Ideas Fail-and Practical Ones Win

"Of course you can think of a billion fun ideas with a million-dollar budget, but in every role there is a timeline and a budget, so you have to think of ideas that are actually achievable."
Marketing
Marketing tech
fromDigiday
2 hours ago

Ad Tech Briefing: The Trade Desk's 'changing of the guard' and a 'sign of the times'

Independent ad tech companies face challenges as MiQ expands through acquisitions while The Trade Desk experiences significant executive departures.
Privacy professionals
fromAdExchanger
1 week ago

What Regulators Talk About When They Talk About Ad Tech | AdExchanger

Privacy regulators emphasize protecting children, honoring opt-outs, and ensuring companies are transparent about data collection practices.
Marketing
fromInc
2 days ago

The Biggest Missed Opportunity in Social Media Has Nothing to Do With Marketing

Brands must transition from social listening to social doing to leverage insights for transformative action.
Marketing tech
fromDigiday
2 hours ago

Inside The Trade Desk's programmatic power struggle

The Trade Desk faces challenges as major agencies withdraw ad spend due to transparency concerns and competition in the programmatic ad industry.
Law
fromAxios
4 days ago

Scoop: Meta removes ads for social media addiction litigation

Lawyers are seeking new plaintiffs for class action lawsuits related to social media addiction, with ads running on major platforms.
#social-media-accountability
Digital life
fromDigiday
2 weeks ago

In graphic detail: The long road to accountability for social media platforms

Big tech giants are now held accountable for harming children, marking a significant shift in social media regulation.
Social media marketing
fromPR Daily
4 days ago

A landmark ruling is reshaping social media. Communicators should pay attention. - PR Daily

A court ruling holds social media platforms accountable for addictive designs impacting user mental health.
Digital life
fromDigiday
2 weeks ago

In graphic detail: The long road to accountability for social media platforms

Big tech giants are now held accountable for harming children, marking a significant shift in social media regulation.
Social media marketing
fromPR Daily
4 days ago

A landmark ruling is reshaping social media. Communicators should pay attention. - PR Daily

A court ruling holds social media platforms accountable for addictive designs impacting user mental health.
Marketing tech
fromForbes
19 hours ago

How AI Interfaces Are Reshaping Discovery, Trust And Decision Making

The traditional home page is losing its significance as AI assistants reshape how users interact with brands online.
Marketing
fromTheZenParent
5 days ago

20 Sneaky Tactics Advertisers Use To Take Advantage Of You - TheZenParent

Understanding marketing psychology helps consumers recognize subtle tactics that influence purchasing decisions.
Marketing tech
fromAdExchanger
19 hours ago

AI Is Nothing Without Data Fidelity. Here's A Four-Step Approach to Protect It | AdExchanger

Data integrity is crucial for effective AI in advertising, as flawed data leads to poor outcomes.
Marketing
fromEntrepreneur
1 week ago

How to Navigate Brand Authenticity in the Age of AI Slop

Originality and authenticity in content are essential for brands to stand out in a saturated market dominated by low-quality AI-generated content.
Artificial intelligence
fromInc
2 weeks ago

In the AI Era, Transparency Is the New Currency on Social Media

AI-generated content is inevitable, but brands must use it thoughtfully to maintain trust and engagement.
Marketing tech
fromDigiday
4 days ago

Future of Marketing Briefing: The ad industry has an AI label problem

The ad industry struggles with AI transparency, balancing honesty against potential loss in ad effectiveness.
Marketing tech
fromTelecompetitor
3 days ago

Advertising watchdog rules in favor of Verizon promotion

Verizon's advertising adequately disclosed a future price increase for its wireless service, according to the NAD ruling.
Marketing tech
fromGeeky Gadgets
3 days ago

Why Your AI Adverts Are Missing the Mark & How to Fix Them

AI-generated ads require detailed prompts for effectiveness, ensuring alignment with brand voice and campaign goals.
Marketing tech
fromEMARKETER
1 week ago

Most consumers say ads would undermine the trust they're placing in AI search results

63% of US adults trust AI search results less when ads are present.
Marketing tech
fromForbes
6 days ago

5 Ways To Regain Trust In Your Marketing Metrics

Many B2B marketing leaders lack trust in their company's marketing measurement, highlighting a significant data confidence gap.
Marketing tech
fromExchangewire
1 week ago

The Stack: AI Surges while Social Platforms Face Scrutiny

AI is growing rapidly, streaming models are evolving, and regulatory pressures on platforms are increasing globally.
Marketing tech
fromExchangewire
2 weeks ago

The Stack: Ads Evolve, AI Expands, and Big Tech Faces Pushback

Advertising formats are evolving rapidly, with significant legal and regulatory tensions in the digital ecosystem.
Marketing tech
fromDigiday
2 weeks ago

Future of Marketing Briefing: A cynic's guide to the most transparent dispute in programmatic history

Transparency disputes in programmatic advertising reveal deeper control issues among major holding companies and The Trade Desk.
fromDigiday
2 months ago

Inside the debate over agentic advertising and standards

Digiday attempted to gauge market engagement after the dust had settled, and backers have started to put in the hard yards. First, it's worth a recap of what exactly AdCP is - for some, it's an open-source bridge between today's programmatic infrastructure and the dawn of the agentic era - or, as Digiday's Tim Peterson phrased it, "openRTB for the agentic AI era" (see video below).
Marketing tech
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