Beer consumption is declining, breweries face economic strain, IPAs remain popular, limited-release 'whale' beers have waned, and recent trend fads have mostly fizzled.
Shifting Tastes in On-Premise: Beer & Beverage Insights - CGA by NIQ Q2 2025
Economic pressures are reshaping consumer behavior, influencing trends in on-premise consumption. Bars and QSRs are experiencing growth, while premium bars are declining.
