Marketing
fromWE AND THE COLOR
5 days agoElephant & Co. Brand Redesign by Rare Ideas
ECO underwent a strategic redesign to modernize and scale while preserving its community-led authenticity and origin story.
Most tech events follow a familiar recipe: a sleek venue, several high-profile speakers, and plenty of formal networking. The first AWS Community Day in Hong Kong on 2 November 2025 built on this foundation, but what stood out was its community-first ethos. There were no top-down announcements or flashy product demos, instead it presented an opportunity for builders, innovators, and users that make up Hong Kong's cloud ecosystem to come together.