#brand-redesign

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#hospitality #community-led #strategic-positioning #conservative-backlash #lgbtq-workplace-discrimination
Marketing
fromWE AND THE COLOR
5 days ago

Elephant & Co. Brand Redesign by Rare Ideas

ECO underwent a strategic redesign to modernize and scale while preserving its community-led authenticity and origin story.
LGBT
fromAdvocate.com
3 months ago

Despite claims it's 'too woke,' Cracker Barrel actually has a fraught LGBTQ+ history

Cracker Barrel's logo change sparked conservative boycotts while exposing irony given the chain's past firings of queer employees and long LGBTQ+ equality battles.
Right-wing politics
fromwww.mediaite.com
3 months ago

Capehart Rages At MAGA 'Snowflakes' Over Cracker Barrel

MAGA supporters and conservatives reacted strongly to Cracker Barrel's logo redesign, while critics dismissed the backlash as manufactured outrage and overly sensitive.
NYC food
fromBevindustry
3 months ago

Brooklyn Brewery East IPA embraces NYC roots with new look

Brooklyn Brewery unveils a refreshed design for East IPA, reflecting its NYC roots while maintaining its citrus-forward taste.
Design
fromFast Company
4 months ago

Bentley modernized its logo without pulling a Jaguar

Bentley has unveiled a radical redesign of its emblem, retaining traditional elements while introducing a more modern and minimalist appearance.
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