#containerized-architecture

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#agentic-rtb #real-time-bidding #latency-reduction
Marketing tech
fromDigiday
2 weeks ago

For the agentic-curious: WTF is the Agentic RTB Framework?

Agentic RTB Framework reduces auction latency by running RTB components in a shared containerized environment, enabling participants to deploy agents locally for faster, smarter bidding.
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