fromDigiday
6 days agoConfessions of a crypto strategy exec who wants to spend ad money on X, but can't
For the most part, it's nearly impossible to find advertisers that are spending a substantial amount of their social budgets on X. But more niche industries, such as crypto, see X the same way traditional advertisers view Meta and Google - their audience is there, it delivers good results. It's a no brainer. Or at least should be.
Marketing