#data-driven-personalization

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Marketing tech
fromMarTech
4 days ago

Zeta Global unveils 'superintelligent,' natural language AI agent | MarTech

Athena is a "superintelligent" AI agent that personalizes the Zeta Marketing Platform, delivers decisions and forecasts, orchestrates actions, and enforces real-time security and governance.
#consumer-engagement
fromDigiday
1 month ago
Marketing

Olipop, Digitas and Front Office Sports are among the 2025 Digiday Awards winners

fromDigiday
1 month ago
Marketing

Olipop, Digitas and Front Office Sports are among the 2025 Digiday Awards winners

fromDigiday
1 month ago
Marketing

Olipop, Digitas and Front Office Sports are among the 2025 Digiday Awards winners

fromDigiday
1 month ago
Marketing

Olipop, Digitas and Front Office Sports are among the 2025 Digiday Awards winners

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