fromFlipboard5 days agoMarketingWhy brands are going unhinged on TikTok | FlipboardMajor brands and institutions achieve huge engagement by abandoning polished ads and embracing chaotic, unfiltered, weird content as a deliberate marketing strategy.
fromFast Company5 days agoMarketingWhy brands are going unhinged on TikTok (and winning big)Brands and institutions use chaotic, irreverent online content instead of polished ads to drive viral engagement and measurable marketing returns.
