#digital-campaigning

#digital-campaigning

When Zohran Mamdani stunned New York City's political establishment by defeating former Governor Andrew Cuomo in the Democratic primary and winning the mayoral election last week, much of the attention focused on his viral social media presence and charismatic appeal to young voters. But behind the 34-year-old assemblyman's historic victory was a strategic mind who helped reshape how the campaign connected with voters: Zara Rahim, a communications expert who has spent more than a decade at the intersection of politics, culture and digital strategy.

Meta's decision to end political, election, or social issue ads in the EU stems from new regulations requiring transparency about funding sources and political affiliations, which the company deems "unworkable." The regulations aim to protect electoral processes from online disinformation and foreign interference, highlighting tensions between Big Tech and EU governance. US President Donald Trump has also criticized these EU digital regulations, considering them heavy-handed and antagonistic, indicating a broader dispute over digital oversight.

Cuomo, despite his Democratic primary loss to Zohran Mamdani, announced he would continue his mayoral race as an independent candidate, creating a cringe-inducing moment.