#event-preparation

#event-preparation

"Since it wasn't going to take long, I was approved to do it over the lunch hour," he told Who, Me?

Icelandair wants to find a terrible amateur photographer, someone with no professional training or experience—and no real interest in gaining any of those skills.

I got a degree from Douglas College in programming and business management. I understood the business side more and was better at that than at being a coder.

The first event is a roundtable on "Zhuangzi: Fate, Desires, Transformation" on April 6th at 9:00am Beijing time.

With brands increasingly looking to mixed reality (AR, VR, contextual) technology to create engaging event experiences, the inaugural ExM Live Forum brings together industry thought-leaders to share insights in an events sector ripe for digital transformation.

When power runs low, anxiety sets in. Psychologists often refer to this as battery anxiety, a stress response linked to the fear of losing access to information, contacts, or work tools. Attendees become less focused in sessions, check their devices more frequently, and start scanning the venue for somewhere to recharge.

The brands that excel are those that recognize the importance of engaging with their audience long before the show floor opens and continuing that engagement well after it closes. Today's decision-makers-operators, distributors, chefs, and F&B directors-are selective about their time and budget. They arrive at trade shows with clear agendas and short attention spans, making it crucial for exhibitors to establish a presence prior to the event.

Well, our guest today argues that the best way is by moving to a more project-driven model of work, up and down the organization from the corporate level to individual teams. He wants us to both ruthlessly prioritize as well as stay fluid so that we're identifying strategic goals, assembling teams to go after them, evaluating as we go, and then either continuing, shifting, or disbanding based on our outcomes.

From the customer's perspective it felt like dealing with multiple companies wearing the same logo. Marketing sends a "We miss you!" email the day after a frustrating support call. Sales doesn't know the customer has already watched a demo. In-store purchase history is invisible to the ecommerce team. No continuity. No memory. No relationship.

Sport has become a powerful tool for global brand engagement, enabling companies to build deeper connections with audiences in an increasingly fragmented media landscape. Real-time data and immersive fan experiences allow brands to create personalized interactions that resonate across diverse markets and demographics.

When you participate in a major tech event, you naturally want to stand out. Print materials can ensure making a professional first impression. In this article we look at how you ensure that your tech company's exhibition stand definitely stands out. Even if you participate in 2026 at the Web Summit in Portugal, the London Tech Week, TechEx Europe in the RAI Amsterdam or FOSDEM in our own country (Brussels). Which HelloPrint print materials are suitable for dressing up a booth?

If you consult with any social media agency London, they will tell you that having a robust social media calendar is one of the most effective ways to save time and make your life a whole lot easier. An effective social media calendar will help you to keep up with the pace of digital marketing. So, how do you create a social media calendar that will help you grow your reach on each platform?

Pinterest's UK marketing manager Lizzie Sibley, Airbnb's EMEA marketing manager Holly Clarke and Thane Ryland, global lead social analytics and insights at Microsoft have been added to the speaker line-up for Online Influence West, taking place in Bristol this Friday, 16th October. They will join Paul McCrudden, head of content Europe for Twitter, Guy parker, chief executive of the Advertising Standards Association, Jeremy Waite, head of digital strategy at Salesforce and Keith Lewis, Zurich UK social media lead.

Designed by Line with the programming work created by Work Interactive, the site includes a list of upcoming events, a Who's Who of members, links to industry news and exclusive access to a wide range of industry research and training. Nick Creed, explained: "The website will provide a platform for networking events, training and indepth content. Over the coming months the research and reports will expand, along with additional video content building into a valuable resource for the members."

Capturing your audience in the perfect moment with the perfect content to produce startling results is the ultimate goal of creative content marketing. But the real magic happens when creatives and performance marketers work closely together. When creative experts join forces with performance specialists, you are building a winning formula to achieve maximum impact for your campaign investment. So, the million-dollar question is: how do you create content that achieves your goals and cuts through the noise, across every touchpoint of the customer journey?