#event-technology

#event-technology

Qualcomm is helping address one of the auto industry's most pressing needs - scaling intelligent vehicle technology to meet growing consumer demand for vehicles that are automated, connected and highly personalised.

The free webinar is designed to help assist local businesses with the transition back to in-store transactions by highlighting how they can appear for important 'near me' searches in order to capture the attention of local customers.

Bets tend to appear in the 'For you' section of Google News, which is supposed to be tailored to a person's particular interests. Futurism notes that the platform actually placed a Polymarket bet as the top news result when inquiring about the price of Bitcoin.

The new consolidated studio will be led by Josh Mandel, previously CEO of The Mill, who will be taking on the new role of President of Advertising at Technicolor Creative Studios.

X's new AI-powered auto-translate option will enable users worldwide to read posts from other regions, enhancing accessibility and engagement across diverse languages.

Michelladonna goes around the world to celebrate the cats who live and work in bodegas, corner stores, and repair shops on her show, Shop Cats. The bilingual series launched in 2024 on creator-led production platform Mad Realities, and quickly found an audience drawn to its feline stars and Michelladonna's energy and humor.

With brands increasingly looking to mixed reality (AR, VR, contextual) technology to create engaging event experiences, the inaugural ExM Live Forum brings together industry thought-leaders to share insights in an events sector ripe for digital transformation.

Sport has become a powerful tool for global brand engagement, enabling companies to build deeper connections with audiences in an increasingly fragmented media landscape. Real-time data and immersive fan experiences allow brands to create personalized interactions that resonate across diverse markets and demographics.

At some point, the industry stopped arguing about whether content drives commerce and started living in the reality where the two are indistinguishable. "Content, commerce and technology are really coming forward in a special way and recognition that there aren't disparate separate systems any longer," says Cara Pratt, president of global retail and media at Circana. "There really is one connected, cohesive, intelligent ecosystem that is fueling discovery, fueling conversion and purchase."