Data centers accounted for around 50% of all electricity demand growth in the U.S. last year, according to the IEA, far surpassing the rise in electricity usage in the residential, industrial, and transport sectors.
A North American manufacturer spent most of 2024 and early 2025 doing what many innovative enterprises did: aggressively standardizing on the public cloud by using data lakes, analytics, CI/CD, and even a good chunk of ERP integration. The board liked the narrative because it sounded like simplification, and simplification sounded like savings. Then generative AI arrived, not as a lab toy but as a mandate. "Put copilots everywhere," leadership said. "Start with maintenance, then procurement, then the call center, then engineering change orders."
The main advantage of going the Multi-Cloud way is that organizations can "put their eggs in different baskets" and be more versatile in their approach to how they do things. For example, they can mix it up and opt for a cloud-based Platform-as-a-Service (PaaS) solution when it comes to the database, while going the Software-as-a-Service (SaaS) route for their application endeavors.
