#inbox-placement

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#email-deliverability #email-marketing-roi #deliverability-challenges #marketing-budget-allocation
Deliverability
fromMarTech
36 minutes ago

Why email is now identity and deliverability infrastructure | MarTech

Email marketing budgets continue growing despite new platforms emerging, driven by consistent 10x-50x ROI performance that outpaces other digital channels in measurable results.
Marketing tech
fromMarTech
9 months ago

Nearly two-thirds of businesses say email deliverability is hurting revenue | MarTech

Businesses spend heavily on email marketing but struggle with inbox placement, costing them revenue.
Spam filtering is the top barrier affecting email marketing effectiveness for many companies.
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