For the first time, Spotify Wrapped is adding a live multiplayer feature to compare your listening data with friends. Wrapped Party, Wrapped's first live interactive experience, allows you to invite up to nine friends to compare listening stats. Also new this year, your Top Songs Playlist will include the play counts for each of the top songs, so you can actually see how much time you spent with your favorite tracks.
360° Costume Previews can significantly enhance user engagement by allowing customers to visualize costumes from every angle, improving their confidence in the purchasing decision.