He says he paid roughly $5 to his distributor to get the pack of Honey Bunches of Oats onto the shelf. But his much larger rivals, the big US supermarket chains, can sell that same box for around $5 - essentially, the price he has to pay wholesale. That dynamic makes it "impossible for us to compete."
The outlook for 2026 I'm watching 2026 with equal parts optimism and urgency. Optimism because consumer demand is still there. Retail sales have remained resilient in recent data. Urgency because the operating environment is only getting tighter. Coming out of FY2025, large retailers demonstrated resilience amid inflation pressure, shifting consumer behavior, and global supply-chain complexity. Walmart raised its outlook and leaned further into a model that blends physical stores, e-commerce scale, and execution discipline.
If you're looking for ways to save money on groceries, buying food in bulk can be a wise economic decision. You might not think of Dollar Tree as the go-to place for bulk food, but it's actually a great solution for anyone who doesn't have a Costco or Sam's Club membership. While you can't place bulk orders or buy large quantities of items at individual Dollar Tree stores, you can actually place bulk orders via the website and either have them shipped to your home or your closest local store.