LiveRamp to Lay Off 5% of Workforce in RestructuringLiveRamp is undergoing layoffs to streamline operations and focus on profitability amidst evolving adtech demands.
A casino is getting into the ad-network business as 'commerce media' continues to surgeMohegan is launching the first casino media network in partnership with LiveRamp to target customers effectively.
LiveRamp Outperforms On Earnings And Lays Out Its Data Network Ambitions | AdExchangerLiveRamp recorded significant Q3 revenue growth driven by shifts in digital advertising and its strategic business adjustments.
The advertiser's action plan for a smooth transition to a cookieless worldThe deprecation of third-party cookies is a significant shift in digital advertising that requires advertisers to adapt.
LiveRamp Outperforms On Earnings And Lays Out Its Data Network Ambitions | AdExchangerLiveRamp recorded significant Q3 revenue growth driven by shifts in digital advertising and its strategic business adjustments.
The advertiser's action plan for a smooth transition to a cookieless worldThe deprecation of third-party cookies is a significant shift in digital advertising that requires advertisers to adapt.
Earnings call: LiveRamp outperforms in Q4, focuses on cookie-less future By Investing.comLiveRamp's Q4 revenue exceeded expectations, driven by marketplace and subscription growth.
NBCU And Google PAIR Up; Why Can't Madison Avenue And Hollywood Get Along? | AdExchangerPAIR is Google's protocol for secure data matching between advertisers and publishers.Google utilizes PAIR and LiveRamp's clean room to enhance match rates for NBCU without involving Google's first-party data.