But in the fall, as the evenings lengthen and the air turns chill, we pause to remember a much more somber occasion: Black Friday, the day Optimus Prime was cruelly cut down by the treacherous hand of his arch-nemesis Megatron while bravely defending Autobot City from attack. Though Optimus Prime did not survive the brutal fight, the Autobot leader's indomitable spirit nonetheless carried the day and by his decisive actions the Decepticons were routed, fleeing from the city like the cowardly robots they truly are and giving over victory to the forces of light.