#lego

#lego

Walking into Christine Dawood's kitchen, it's impossible not to be drawn to the model Titanic in the centre of the room. Sitting in its own glass-fronted cabinet, the Lego ship is almost 1.5 metres long, constructed of 9,090 of the iconic plastic bricks.

The game's hand-animated sprites moved with a fluidity that polygon games couldn't touch, and the humor, panicking soldiers, grateful POWs tossing rocket launchers, a tank that waddled like a toy, made the whole thing feel alive in a way that pure technical showmanship never quite manages.

Ronaldo described himself as 'incredibly honored' to have joined Messi, Mbappe, and Vinicius Junior for a LEGO advert, highlighting the significance of the collaboration.

Some would call it healing our inner child, while others would simply say we now have the money to buy what we want compared to back then. Either way, there's something undeniably joyful about it. Snoopy is probably one of the most beloved and enduring characters of all time, and if you're a LEGO lover as well as a fan of this witty beagle, then you'd want to hold on to your roof.

The announcement doesn't show any of the sets in full, but it does have a brief tease of what looks like a model of Derpy, the demon tiger and pseudo-mascot of the movie, knocking down a potted plant made up of Legos. Fans will know that one of Derpy's quirks is that he knocks down plants like a regular cat, but becomes fixated on trying (and, without thumbs, failing) to set them back up.

Lego is building up an in-house programmatic media buying team and hiring programmatic experts in the United States and Denmark. It's among several advertisers currently deepening in-house media benches. The brickmaker advertised for five programmatic roles during January, including positions for a global programmatic media manager, programmatic media associates and media planning associates. The hires are a sign that the company is further developing the in-house media unit it first established in 2024.

With those bricks, you and your friends or family will create an eye-catching three-dimensional scene where a Chinese-inspired red and gold scroll unfurls and its four illustrated horses appear to come to life, galloping off the page. (The horses also actually "gallop," thanks to a hand crank.) Nearby, two "minifigures" (aka small people-shaped pieces) watch the scene unfold. One is a festival-goer with black styled hair, and one is wearing a large horse mask and painting miniature scrolls.

The Nintendo Pro controller line-up comes at a premium price tag, and that prompted creator Brux to make one of his own in LEGO flavor. To keep things simple, the DIYer adapts the Nintendo controller's original design. Piecing together the choice bricks to come up with the controller shape is hypnotic, and the best thing is that you can also make one for yourself. That's because the DIY is not as complex as some of the other builds we've seen in our time.

LEGO has spent decades proving that plastic bricks can build anything from childhood memories to architectural masterpieces. January 2026 continues that tradition with designs that push beyond simple construction into genuine cultural commentary. These aren't just toys gathering dust on shelves. They're conversation pieces that bridge art history, gaming nostalgia, comedy legends, sports culture, and the maker movement into something you can actually hold.

I'd love to be one of those people with a pristine WFH setup. But alas, my desktop is constantly littered with clutter. There are a lot of useful desk organizers out there, but I was hoping to find one that'll bring style to my work space in addition to tidiness. And I think I found it in the LEGO 4-Stud Brick Drawer. More than a place to stow tiny LEGO pieces, it might be the cutest desktop storage solution I've seen in awhile.

LEGO is one of those rare brands that transcend age. It doesn't matter whether you're eight or eighty-there's something universally comforting about opening a box full of neatly sorted bricks and turning chaos into structure. LEGO sets are toys, yes, but they're also gifts, display pieces, and deeply personal collectibles. At the heart of it all is the act of building itself. You clear off a table or settle onto the floor, queue up a favorite podcast or audiobook,

Here's the kicker: the entire machine runs on just a single motor. No fancy Mindstorms robotics kits, no Power Functions overload, just one motor and an absolutely ingenious system of gearboxes doing all the heavy lifting. If you've ever tried building anything motorized with LEGO, you know how easy it is to throw motors at a problem until it works. But Brick Builds went the opposite direction, creating something that's mechanically efficient and genuinely impressive to watch in action.

Before flat screens and streaming services, television sets were hulking pieces of furniture that commanded respect and curiosity in equal measure. FMDavid's LEGO Ideas submission celebrates these beloved artifacts with a build that goes far beyond surface level nostalgia, diving deep into the mechanical heart of what made these cathode ray tube televisions actually work. The exterior immediately transports viewers back several decades with its mint green housing, classic rabbit ear antenna, and the unmistakable SMPTE color bars displayed on its gently curved screen.

A handful of Lego Sonic the Hedgehog sets are discounted for a limited time at Amazon, and since most of the best deals are on building sets Lego is retiring soon, this may be your last chance to secure deals from a major retailer. The best deal is on the current priciest set in the collection. The 540-piece Super Sonic vs. Egg Drillster is up for grabs for $64 (was $80) at Amazon and the Lego Store.

Building seasonal LEGO sets is a beloved holiday tradition for my family - right alongside baking cookies and decorating the apartment. It's a fun family activity, and the finished models make for a beautifully festive display. This year, I'm snagging the delightful LEGO Poinsettia Plant Set from QVC for my brother, priced on sale for $49.98 (down from $55.99). I actually enjoyed putting this together with my own sons last year (it wasn't a complicated build!).